PURI, July 17th, 2024 - Finolex Industries Limited, a leading manufacturer of PVC pipes and fittings, proudly announced its continued support for the prestigious Rath Yatra festival in Puri, Odisha. With over 15 lakh devotees participating each year, the Rath Yatra is a cornerstone of Odisha's cultural and religious heritage

As part of its commitment to the festival, Finolex Industries provided various support items to pilgrims and volunteers, including caps and umbrellas. The company also created a unique PVC pipes and fittings Rath structure at Puri beach near the Swargadwar gate, which served as an attractive selfie spot for visitors and pilgrims attending the Rath Yatra.

Mr. Sumit Bhatia, Vice President of Marketing & Communications at Finolex Industries, stated, "The Rath Yatra held immense cultural and spiritual significance for millions of devotees. At Finolex Industries, we were honored to contribute to this grand celebration and strengthened our connection with the people of Odisha. Our support for the Rath Yatra reflects our commitment to preserving and promoting India's rich cultural heritage."

Finolex Industries Limited's involvement in the Rath Yatra went beyond branding and advertising. The company viewed this as an opportunity to engage with its channel partners, foster community relations, and participate in a festival that held deep meaning for the region. Finolex Industries remains committed to fostering strong community ties and supporting cultural events that resonates with its core values and mission.

This is Finolex

We are India’s most trusted PVC pipes and fittings manufacturer. Over the last 42 years, we have impacted the sanitation-plumbing and agricultural sectors with prudent investments across our value chain. Right from the sourcing of quality raw materials and resin production, to manufacturing, storage, transport, sales, marketing and even further downstream to include customer engagement

To stay focused on making superior quality pipes and fittings, and nothing else but that, for forty years, is no mean feat. Aligning every decision, every action, every resource towards delivering quality pipes and fittings. To choose to do just this one thing, and do it well. So that once our customers install our pipes, they completely forget about us. We take great pride in this dependable quality that has not only earned us ISO 9001:2015 certifications across plants, but also earned us the sincere affection of farmers, plumbers, homeowners, partners, associates and shareholders. They have all come to expect the world from us. Because that’s exactly what we expect from ourselves.

When we choose to diversify, it’s upstream with an open sea jetty to manage our raw materials, and downstream into last mile fulfilment. When we evolve, it has to be in our understanding of customer expectations and finding better machines and processes to meet those expectations. When we choose to expand, it is into newer markets, delivering our pipes and fittings to newer customers. And when we measure our growth, it is in reputation. The effect of which reflects in our bottom line - growing manifold in the last decade

This quality focus is not just restricted to our products, but defines every aspect of our functioning. Whether quality support for our dealers, vendors and suppliers. Quality opportunities to our employees. Superior quality of life, education and health of the people we serve through our various social responsibility initiatives

Over the last forty years, we have steadily added depth to our company, instead of spreading ourselves wide and thin. Consistently delivering the exact same products that fulfil the exact same promise. Every time. That’s what makes us a strong brand, with a strong network, and even stronger goodwill. We are Finolex Industries Limited.

CSR Partner in Compassion:

Over the last 25 years, Mukul Madhav Foundation (MMF), CSR partner to Finolex Industries, is a registered charitable trust under the Bombay Charitable Act 1950. It has dedicated itself to uplifting underprivileged and vulnerable communities with opportunities that pave their path to success. Empowering them with educational facilities, hospitals, healthcare, sanitation and environmental support, social welfare and so much more. Creating a foundation for individuals, their communities and their environment to thrive. MMF also supports existing infrastructure and initiatives by helping them upgrade. We don’t simply donate funds, we endow dignity.

For Further details, please reach out to:

Skyla Pereira | +91 8975910636 | Skyla.pereira@adfactorspr.com

Neelay Adhikari |+91 8928566749 |neelay.adhikari@adfactorspr.com